Below is my MediaPost column this week, on death of the word “user.” Jim Johnson asks in the comments on the MediaPost blog: “Heck, in 10 years will the term ‘friend’ jump the shark??” My guess is that the term friend already has jumped the shark.… Read the rest
Category Archives: Fun & Random
Perception Is Reality, Or Is It?
I’m human, and therefore guilty of getting caught up in all the science and logic of marketing measurement, analytics and testing (and working in the market-information industry certainly supports that). But every so often I stumble across something that reminds me that all we perceive, believe and interpret in the world is far more complicated than our inferior brains realize.… Read the rest
Facebook’s Killer App: Birthday Reminders
Today is my birthday, and more people are remembering the occasion this year than ever before in my adult life. Why? Facebook is notifying everyone in my network. It’s interesting that some people are congratulating me via the Facebook network (i.e.,… Read the rest
Analog Irony In San Francisco
Prior to presenting at the Attention Data San Francisco Meetup on Wednesday, I dropped into the corner Starbucks for an iced tea. Although I was in one of the most high-tech towns, going to a high-tech industry gathering, I found myself in between two people with very low-tech remnants.… Read the rest
Top Marketer Blogs
Forester analyst Peter Kim has started a list of top blogs authored by client-side marketing people — versus bloggers from advisory firms trying to sell their blog advisory services. He says:
… Read the restWhile many of us might have been there and done that in some fashion, these are marketers who are *doing it* right now.