The litigious and arrogant New York advertising agency, Warren Kremer Paino Advertising, which sued the Maine blogger for exercising free speech, has dropped its case. Considering that all marketing agencies have no choice but to make social media part of their mix, I’ve got to wonder how Warren Kremer Paino is ever going to save itself.… Read the rest
Category Archives: Fun & Random
The Media Business And Its Disruptions
The Media Business And Its Disruptions…That’s the name of the new blog from the very smart Mark Green, SVP of media at ACNielsen, the huge global market research firm (which is affiliated with the company I work for). Mark’s offering some in-depth analysis on the changing media landscape and confronting key issues that most traditional media- and market-modeling types often deny.… Read the rest
Ad Agency Bullies Blogger, Now Needs PR Firm
I wasn’t going to comment on this advertising agency, Warren Kremer Paino Advertising, over its suing of a Maine-based blogger who exercised his right to free speech. But to champion this bloggers’ cause, I’ve decided to join the mob and regurgitate AdAge’s summary:
… Read the restAn ad agency that specialized in travel advertising is suing a Maine-based blogger for defamation after he began to post regularly about the work the agency was doing for its client, the state of Maine.
Digital Audio Is Awesome
This 1983 Sears advertisement for a CD player is hilarious, and so is the $589.99 price tag (via Digg):
The Great Thing About Consumer-Generated Media: The Conversation Doesn’t Have To Die
Regular readers of AttentionMax know there’s been an open debate which began last Friday between research guru Nigel Hollis of Millward Brown, and me. Nigel sparked it with his post, Great Idea, Wrong Brand. He argued, in context of the Chevy Tahoe (consumers-create-your-own tv-ad) campaign, that the problem with consumer-generated media is just that: the consumer generates it.… Read the rest