My team at work led four industry marketing events during last week’s New York Social Media Week.
Much planning went into each event performance.
The team executed well. Plenty of well-deserved gratitude was exchanged among colleagues.
Importantly, though, the show is not over.… Read the rest
Last week was Social Media Week in New York, and it was filled with Web industry events.
My company, alone, led four.
And I, personally, collected close to a hundred business cards.
As we all know, business card exchanges require taking your cards out of your pocket and putting others into your pocket.… Read the rest
Things are picking up at Clickable.
With a strong record in search marketing automation, we now are the leading Web software platform for successfully launching, managing and deriving intelligence and ROI from social advertising (like Facebook, Twitter, LinkedIn, etc.).… Read the rest
Since 1999, I’ve found myself in digital advertising analysis around the Super Bowl.
At Media Metrix and comScore, we focused on website traffic.
At Nielsen BuzzMetrics (aka NM Incite), we focused on blog buzz.
Now at Clickale, for Super Bowl XLVI, we focused on integration of TV ads with Facebook, Twitter and YouTube.… Read the rest
