I’m not a master chef, though I have some basic cooking skills I picked up while working in French restaurants when I was younger. I don’t apply these skills professionally, though they come in handy in our attempt to raise healthier kids and form a tighter family bond through satisfying meals. … Read the rest
The Northeast got clobbered this past weekend with a storm that brought steady rain, floods and wind gusts up to 80 mph. In our New York City suburb of Pelham, we have a lot of massive, old trees — oak, pine and other. While picturesque, they become vulnerable and hazardous in high winds.… Read the rest
I recently posted about the growing hype in marketing circles around customer-satisfaction and the Net Promoter methodology. Developed by Fred Reichheld, Net Promoter is a loyalty metric and a discipline for using customer feedback to support business growth and profitability.… Read the rest
If it’s your job to promote and protect your brand reputation, then you should beware of slimy SEO middlemen that meddle in social media and customer relationships.
Most brand managers are aware of the risks of engaging in “black hat” and “gray hat” SEO tactics.… Read the rest
I had a good meeting yesterday with the child-safety product group from Symantec, the Internet security software company. They shared an aggregation of research that underscores the naivety of too many children when they use the Internet (i.e.,… Read the rest
