Awesome Job Opportunity: Marketing Manager At Clickable

If you read this blog, you know that I work as the vice president of marketing at Clickable, an exciting New York startup. Our purpose is to help businesses survive and thrive by simplifying online advertising success. It’s an awesome place to work because we passionately believe in our purpose, and have an incredibly talented team working hard to change the world.… Read the rest

Competition In The Cable And Broadband Business

According to Reuters, Cablevision’s 3 million New York-area customers lost broadcast signals of local station WABC-TV in the early hours of Sunday because the cable operator and the TV network were unable to come to terms. This corporate PR battle is is being played out amidst the highly anticipated Oscars award show, depriving those 3 million New York-area customers of Hollywood cultural enrichment.… Read the rest

Marketing On The Inside

Most companies spend a lot of time and money trying to market and communicate effectively to external stakeholders. Product marketing professionals strive to get the product-to-market positioning just right. Branding and advertising people strive to make the message relevant and spreadable.… Read the rest