I’ve been on a humble vacation with my family since Thursday — purposefully at home. Laura and I concluded that with two babies in diapers, any vacation that involved flying and the U.S. Transportation Security Administration ultimately would not be restful.… Read the rest
Category Archives: Topics
The Problem With ‘Full Disclosure’ Is That It’s Not
In this age of transparency, it seems everyone with a voice in the blogosphere or mainstream media feels compelled to “fully disclose†any possible conflict of interest. Here lies the problem: The idea of full disclosure is deceivingly straightforward, yet it’s never unequivocally factual or transparent.… Read the rest
B2B Marketing Is Not Dead, But The Top-Down, Marketing Silo Is Eroding
Laura Ramos, an analyst at Forrester, says she is concerned about the future of the business marketing profession. “In particular, for those of us marketing high technology products and services.†She cites four trends countering marketing’s value:
- Commoditization (I translate this as hyper-competition.)
Conversation Control
Peter Kim featured on his blog a guest post from Kate Niederhoffer. He said:
… Read the rest…she’s cross-posting here and on her blog. I’m turning off comments and trackbacks here so the conversation can happen at the source – click here to visit the original post.
Political & Economic Cleansing
I had a brief conversation today with a close friend and colleague of mine in the online advertising industry. We arrived at some slightly crystallized views about the turbulent economic and political times.
First, Q1 of 2009 is destined to be downright bloody in the online ad economy, amidst a larger U.S.… Read the rest