If a man were to be indebted to any two women on Mothers Day, it would have to be his own mother and the mother of his kids. That was me this past Sunday, Mothers Day 2009. Below is a picture of my my kids and I — with their mother. Below that is a picture of my kids and I — with my mother, visiting from New South Wales, Australia.… Read the rest
Category Archives: Topics
Walk With A Dolphin
I was on Captiva Island, Florida last week for a search marketing conference. After the event, I had a couple hours before heading to the airport, so I decided to walk along the beach around the northern tip of the Island. No exaggeration, a dolphin spotted me and swam along for almost two miles — keeping adjacent to me, roughly 30 to 50 feet off the beach.… Read the rest
Search Reshaping The Advertising Business
- Image via CrunchBase
Search advertising comprises roughly half of online advertising, and Google is the world’s most profitable and revolutionary media company. Sure, we all know that.
But what’s not blatantly acknowledged is how search-engine marketing DNA is expanding to new channels, heavily influencing the evolution of the entire media landscape.… Read the rest
The Golden Age Of Journalism Never Was
The Golden Age of Journalism: Going…Going…Gone? Actually, there never was a Golden Age. But it’s ok. Eric Burns, author of All the News Unfit to Print, a catalog of journalistic misdeeds dating back to the American Revolution, said in a recent interview with On The Media:
… Read the restThere never was a golden age.
Television Networks Need An Ad Quality Score
I believe in advertising, but I dislike most television commercials. That’s why I bought a TiVo several years ago — so I could watch exactly the content I wanted, when I wanted, and avoid the rest.
Not surprisingly, with a critical mass of the population using DVRs, TiVo has begun to extract some fascinating insights about network programming and commercial viewing.… Read the rest